Your chosen hybrid event platform can change the complete experience for your audience. Furthermore, they offer the best features and functionalities that can make your event more seamless and immersive.
Still, you may find some challenges on the way to success. However, you will always get some opportunities as well. Hence, here is a complete list of challenges that you can overcome and opportunities that you can get without hassle.
6 Challenges of Hosting Hybrid Events
You may face a lot of challenges that may interrupt your event hosting and make it difficult for you to accomplish success. However, you can overcome all these problems just by picking a hybrid exhibition platform, such as
Creating Ticketing Strategies To Satisfy All Audiences:
The hybrid event platform and services provide ease for both onsite and online ticketing. Furthermore, you can create an event registration page online where your audience can get complete information about your event and register without hassle.
Planning Two Experiences for One Event:
If you find it difficult to balance both on-ground and onsite events, you can create two different teams to manage your event. Furthermore, it can make your event planning and execution easier.
Providing Value for Sponsors:
The hybrid event services will help you find the best sponsors for your event. Furthermore, you can provide them with a great space to display various formats of content. Hence, you can get more partners to list in the sponsor’s name.
Connecting In-Person and Virtual Attendees:
You can create a connection between the onsite and virtual event attendees by providing multi-interaction formats. Furthermore, you can get the following features and functionalities integrated with your hybrid event platform.
- 1:1 and Group Chat
- Live Poll and Q&A Session
- Live Audio and Video Call
- Chat Rooms
- Pre-Meeting Scheduler
- Third-Party Integration
Choosing the Right Venue and Virtual Platform:
The hybrid event service providers suggest searching, comparing, and choosing the best venue for your event. Furthermore, ensure the attendees can get transportation, market, and other connectivity from your event venue. It can help you convince your audience easily.
Providing Engaging Experiences for All Attendees:
You can create an engaging experience for your online and offline attendees. Furthermore, you need the right integrations, such as
- AR/VR Gamification
- Clap and Hoot Sounds
- Emoticon Reactions
- Text and Video-Based Notifications
- Social Wall
- AR Photo Booth
7 Opportunities of Hosting Hybrid Events
It does not matter how many challenges and obstructions you face in your event hosting. Furthermore, you can get and make enough opportunities to achieve success and make a great difference with your event. Hence, here is a comprehensive list of opportunities that you can get and make a successful hybrid event.
Increased Attendee Count:
The hybrid event solutions will enhance the chances of getting more registrations for your event without hassle. Furthermore, you have to promote it using the best practices to get more and more people to your event, such as.
- Offer early bird registration discounts.
- Announce on your official website.
- Produce a creative landing page.
- Participate in content marketing.
- Have event-specific branding ideas.
- Use email marketing to reach your audience.
- Use post and pre-event behind-the-scenes posts.
- Retarget ads on social media.
- Create an event hashtag.
- Collaborate with keynote speakers, influencers, other brands, and sponsors.
- Conduct a contest on social media platforms.
- Opt for a paid promotion over Google, social media, and other platforms.
More Value for Exhibitors And Sponsors:
You can provide an open space to your sponsors with virtual event technology. Furthermore, your exhibitors can create their own virtual booths designing the icons, buttons, colors, and more. Hence, they can create their own booth with an option to display various types of content.
Significantly Reduced Expenses:
The hybrid event software will provide you with an affordable solution with a great range of features and functionalities. Furthermore, you can hold an onsite and online event on the budget of a virtual event as you can use all the registration pages, microsite, landing pages, sales pages, and more for both the offline and online audience. Hence, you can get the opportunities, such as.
- Attendee Footprint
- Signature Wall
- Meeting Insights
- Event Registration (Paid / Unpaid
- RSVP Management
- Event Ticketing
- Push Notification & Broadcast
- Database marketing
- Live Audience Engagement
- Post Event Feedback Via WhatsApp
- Digital Event Help Desk
- Whatsapp User Journey Automation
- E-commerce Sale
Ensures Effective Networking:
Connecting and making new friends is a part of every event whether you hold an online or offline event. Furthermore, you need to integrate networking tools at your event for better reach. Hence, you can get numerous features and functionalities that can be helpful in enhancing networking opportunities at your event.
- Networking Tables
- AI Matchmaking
- Hybrid Networking Lounge
- Business Card Exchange
- B2B Meeting Scheduler
- CXO Lounges
Facilitates Attendee Feedback:
The hybrid conference software can provide you an ease to take feedback from your audience. Furthermore, you can pop up the form on the audience device screen as soon as the event ends. Hence, you can use these follow-ups to make better decisions in your business sales as well as the upcoming events.
Save A Lot of Time:
You can save a lot of time by conducting different events at different places so all your audience across the globe will be able to join and attend the event. Instead of so much fuzz, you can create a hybrid event covering everyone interested across the globe at once.
Analytics At the Fingertips:
The hybrid fest streaming services will provide you with a detailed report where you can get complete information about your event. Furthermore, you can get the complete activities of your attendees and all the other information without hassle.
So, these are the various opportunities and challenges that can be helpful in hosting a hybrid event. Furthermore, you can achieve great success by choosing the best hybrid launch event platform. They will provide you with hassle-free integrations, communication, engagement, and networking opportunities. Hence, you can achieve great success in your event with a perfect blend of on-ground and virtual events.
Hope, you will find this article beneficial in hosting a successful hybrid event and overcoming the opportunities and challenges.